The Standard Madison

The Standard at Madison is a 398,175 sf mixed-use residential development providing 205 apartment units and approximately 700 beds. Offering a range of studio through five-bedroom residences, the development combines student housing, ground-floor retail, and resident amenities within a vibrant urban setting that strengthens the connection between campus and downtown.

The building's design responds to its context through a carefully articulated composition of brick, glass, and metal panels. A pedestrian-oriented base draws inspiration from neighboring historic buildings along Gilman Street, while upper levels step back to create a contemporary tower expression that reduces perceived scale and contributes to the evolving skyline. Ground-floor retail, a transparent lobby, structured parking, bicycle storage, and landscaped courtyards create an active and engaging streetscape experience.

Resident amenities include a clubhouse, fitness center, outdoor pool deck, lounge spaces, and rooftop terraces with expansive views of Madison. Through its integration of housing, amenities, and active ground-floor uses, The Standard at Madison delivers a dynamic living environment that supports student life while contributing to the continued growth and vitality of downtown Madison.